While many people look forward to the actual game, there is a huge population out there watching The Super Bowl just for the advertising. When I first got out of college I worked for an advertising agency. I don’t specifically remember if any of our ads were run during The Super Bowl, but it was always a launching time for a lot of company’s campaigns for the new year.
Here are a few Super Bowl commercials to remember:
apple 1984 Ad
This 1984 Super Bowl ad was seen as revolutionary. It was more of a mini-movie event more than just a commercial. Many of the Steve Jobs movies that have been made recently show this event in Apple’s history.
To me it’s significant because I read the Sci-Fi novel by Orwell called 1984 (Signet Classics) in either high school or college.
Nineteen Eighty-Four revealed George Orwell as one of the twentieth century’s greatest mythmakers. While the totalitarian system that provoked him into writing it has since passed into oblivion, his harrowing cautionary tale of a man trapped in a political nightmare has had the opposite fate: its relevance and power to disturb our complacency seem to grow decade by decade. In Winston Smith’s desperate struggle to free himself from an all-encompassing, malevolent state, Orwell zeroed in on tendencies apparent in every modern society, and made vivid the universal predicament of the individual.
(Book Jacket Status: Jacketed)
Clydesdale 2012 Ad
In the wake of the 9/11 terrorist attacks, this was a great tribute to america and all the people that lost their lives in that tragedy. The Clydesdale commercials have always been commercials that tug at your heart strings. After this ad aired I think most people have looked forward to their tear-jearker campaigns. Each year I know I make a point to look for these ads.
Snickers 2016 Ad
This is a fairly new campaign series for Snickers. It’s amazing how they can get “cranky” movie and television stars to step into these spots and get a laugh out of anyone who watches them.
Nike 1995 Ad
Truthfully I don’t remember seeing this ad. At the time of it’s airing I was in my last few months of high school, training to play college basketball and Nike was coming into it’s prime at the time with Michael Jordan so they were on the airwaves a lot.
What’s up? 200 Ad
It’s amazing how many advertising campaigns go for the annoying rather than the entertaining. Personally I thought that this ad got overused, but if you happen to run into someone who says Wasssup? you’ll know where it comes from.
Are there any Super Bowl commercials you’re looking forward to seeing this year? Let me know so I can keep an eye out for some good ones!